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Wednesday, March 31, 2010

Pay Per Play Ads

Pay Per Play - Pay For Being Played

There’s a new kid in monetizing town and his name is Pay Per Play. I’m not sure whether to befriend him or warn the neighbors yet, so I’ll just tell you what I know and let you decide. In a nutshell, the deal is this: You drop some code on your site. When a visitor hits your site a 5 second audio ad is played and you get paid. The visitor doesn’t have to click anything or by anything, you get paid every time the audio is played.
The sample ads sound harmless, and at 5 sec they’re very short basic brand advertising. The site says they will cater ads to the content of your site, and does not allow adult content ads at all.

Currently, Pay Per Play is in beta collecting publisher data and plans to launch on Feb 1. I have no idea what they will pay, but they claim it will be weekly and PayPal is an option. If you’re interested, check them out at Pay Per Play.

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